For your business
Pinterest is the best platform in the world for inspiration, hobbies and new ideas. While Instagram and Facebook are great for engaging existing customers, Pinterest significantly boosts awareness and is the perfect medium for new customers to find you.
The best part is that you can do this organically. You don't need fancy ads, which is cost-effective for your business overall. Pinterest works for every kind of entrepreneur; whether you are a creative, a professional, have a service business, a brick & mortar shop or an online store.
What can Pinterest do for your business?
98% of pinners have tried something that they have seen on Pinterest and are 3x as likely to click over to a brand, service or business website than on any other social platform. With 460+ million users on Pinterest, your business will be in front of a lot of eyes, which will could mean many sales for you!
Attract new followers with a contest, giveaway or a post that has a call to action.
If you are just starting out, this is a terrific way to gain followers quickly. If you decide to do a giveaway, keep in mind that you can choose a store item you already have in stock or a service (your time), if you don't have cash to spare.
6 More Tips to rock your Pinterest:
Optimize your bio
Create relevant boards
Pin more often (5-30x per day)
Apply for rich pins
Use keywords & SEO
Repurpose your content